Latest Articles


The Top 5 Social Media Strategies For Marketing Success in 2020 - Keyhole

Last updated: 03/24/2020

What activities do you need to include in your social media strategy to stay on top of your game in 2020? We’ll reveal the top 5 strategies you can implement into your current...

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How brands are encouraging social distancing – Econsultancy

Last updated: 03/23/2020

Being ‘business as normal’ can feel a bit insensitive, but constant reminders can also come across as scaremongering. It’s particularly difficult for brands in sectors such as...

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Consumers Already Grading How Brands Respond To Crisis

Last updated: 03/23/2020

While it’s way too early to predict how -- or even if -- the fast-moving COVID-19 pandemic may change consumer behavior in the long run, new research from GfK finds that they’re...

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3 Branding Tips to Bring Your Startup's Story to Life

Last updated: 03/23/2020

Not so long ago, if somebody mentioned owning a startup, you could assume it was all about a nifty app or gizmo. But these days, food is the new tech. While food and beverage...

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Tough times? 10 ways to maximise sales and maintain customer confidence

Last updated: 03/23/2020

I don’t know about you, but I have received countless emails in the last week from brands announcing how they are responding to and preparing for Coronavirus COVID-19. They all...

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Showing Up in a Time of Uncertainty: What Marketers Need to Know

Last updated: 03/23/2020

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social...

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10 Instagram Campaign Ideas to Boost Your Sales

Last updated: 03/22/2020

According to the Small Business Administration, in 2018, there were over 30 million small businesses registered in the US. And that makes over 99% of all US businesses. The vast...

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How Authentic Content Builds Brand Trust in Uncertain Times

Last updated: 03/22/2020

These are strange times indeed. As I write this, I’m sitting in my home office, because my employer – like so many others across the country and world – is doing what it can to...

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How To Save Business Costs But Still Offer The Best Service

Last updated: 03/22/2020

Law How To Save Business Costs But Still Offer The Best Service In the current climate of bigger, more competitive markets, great customer service is paramount. You need to...

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The Power of Social Media: 5 Ways It Can Help Your Business - Mike Gingerich

Last updated: 03/22/2020

With quite literally billions of peopleusing social media worldwide, no business (big or small) can afford to ignore the importance of a strong social media strategy.  What...

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