Articles about branding


Brands With a Great Reputation Attract the Best Candidates

Last updated: 04/06/2020

People want to work for a company with good reputation. The strongest job candidates are looking for more than just salary, benefits, and whether your office provides catered...

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The Best Ways to Improve Your Personal Brand On Social Media

Last updated: 04/06/2020

There are a number of ways to improve your personal brand on social media that can be effective. In this episode of The Solutions Oriented Leader Podcast I am going to share the...

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How Does Branding Work? How Do We Manage Our Brand to Attract Customers?

Last updated: 04/05/2020

Many people associate a brand with a logo or a name… But it’s so much more! Your brand defines everything about your company. Branding’ was originally the identifying marks...

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Overcoming distance: how brands can bring us together

Last updated: 04/04/2020

Covid-19 has interrupted the marketing efforts that we have all spent months planning. The new normal - from the safe confines of our homes - means social media is the world's...

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Remote Working: Top Influencers and Brands - Onalytica

Last updated: 04/02/2020

With the world in flux and businesses adapting as quickly as they can to new environments, remote working has been the solution for many. But with the dramatic changes that...

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Brand and Digital Marketing

Last updated: 04/02/2020

Without the right strategy, your digital marketing will fail—guaranteed. It’s a brutal fact: in the new COVID-19 normal, businesses that haven’t adapted to digital marketing...

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Building A Strong Leadership Brand To Create Career Velocity

Last updated: 04/01/2020

Over the last several months, I've been working with a corporate leader to help her build her leadership brand. She's in the same situation as many of you. At first, she used...

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Brands Find Ways to Lean Into Social Distancing Message

Last updated: 04/01/2020

As governments around the world struggle to convince their citizens to stay home to curb the spread of the coronavirus, brands are stepping up to help. Using their own...

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Brands Create Zoom Backgrounds to Class Up Your Quarantine

Last updated: 04/01/2020

We’ve all been there: the videoconference is about to start, and you find yourself scrambling for a suitable corner of your home—one that preferably doesn’t expose your piles of...

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How brands are getting involved with music in this digital age

Last updated: 03/30/2020

When life feels jolly rotten, music is something people haven’t forgotten. On the power of music in creating connections, a key discussion at The Drum’s Digital Transformation...

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