Articles about advertising


How to Plan Content for a New Product Launch | Website Designs Content

Last updated: 04/07/2020

When you are planning a new product launch, there are some key pieces of content you will need in order to help generate sales quickly and easily. Even now the sales letter is...

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Pro Tip: 3 important XML sitemap checks to improve your SEO - Search Engine Land

Last updated: 03/28/2020

Sign up for our daily recaps of the ever-changing search marketing landscape. See terms. An XML sitemap is like a roadmap for search engines of the URLs within your website....

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The 7 Keys of Facebook Advertising Success

Last updated: 03/18/2020

If there’s one thing that’s true, it’s that Facebook advertising has asteep learning curve. It’s much more complex than the AdWords search and thedisplay network(even though...

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The easiest (and least scary) way to automate your marketing

Last updated: 03/03/2020

While marketing industry buzz tells us to expect more automation, so far, the rate of adoption has not reflected expectations. Is this because Machine has not yet reached the...

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3 Major Differences Between Google Ads and Microsoft Advertising

Last updated: 02/11/2020

It does not take much effort for an advertiser to import their campaigns from Google Ads straight into Microsoft Ads. But the most common mistake I tend to see is optimizing...

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7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday

Last updated: 02/09/2020

A rising tide lifts all ships — and it's similar story with increased site authority. What factors are affected as you improve PageRank or Domain Authority, and how? In today's...

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Google Search Console launches new removals tool - Search Engine Land

Last updated: 02/06/2020

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. Google has launched a new removals tool within Google Search Console. This tool...

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Here's Why Influencers Are Focused on Being Advocates

Last updated: 01/27/2020

In 2020, we will see a fundamental shift in how people think about the world. This is due to the growing pressure of issues threatening human existence: climate change, space...

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9 Tips for Advertising Your Business to Hit Your 2020 Goals

Last updated: 01/23/2020

Figuring out where you should spend your advertising dollars is never an easy task. There are times when you seem to throw money at marketing, and nothing sticks. While online...

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The digitalisation of outdoor advertising

Last updated: 01/22/2020

2019 was the year when the marcomms industry awoke to the power of big data and algorithm. Whether it is data collecting or using data for more intelligent targeting, one thing...

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